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how-to-use-ahrefs-keyword-difficulty-metric-35-with-timestamps-YoutubeScribe.com.txt
how to use ahrefs keyword difficulty metric 35 with timestamps YoutubeScribe.com
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[0:00] #5. How to use Keyword Difficulty metric in Ahrefs [0:04] I guess you noticed that we have a metric called Keyword Difficulty, or KD in Ahrefs. [0:09] Remember I was talking about the magic tool that would solve all your ranking problems? [0:14] Well, a lot of people feel exactly this way when they first see our Keyword Difficulty metric. [0:18] And then get rather disappointed, when it doesn't live up to their expectations. [0:22] All because there's nothing magical about this metric. [0:26] It is simply a proxy to an average number of linking websites among the top 10 search [0:30] results for your keyword. [0:31] Remember I told you that links will help you get in top 10, [0:35] and once you're there, a lot of additional ranking factors will kick in? [0:38] Well, that is why the hint below the Keyword Difficulty number says: [0:42] "You'll need backlinks from ~X websites to rank in top 10 for this keyword." [0:47] See? We don't promise that you'll rank #1. [0:50] And we put a tilde in front of the number of linking websites so that to let you know that [0:55] it is an approximation. [0:56] And my recent example with search results for "chocolate lab" is a great illustration [1:01] on why you cannot blindly rely on this approximation. [1:05] Six of the top ranking pages actually have less than 10 backlinks, but KD score says you'll need 38. [1:12] That's because the other three outliers skew the average to a bigger number. [1:17] And yet, Keyword Difficulty is insanely useful when you need to narrow down a huge list of [1:22] keyword ideas to those where you don't need a lot of backlinks to rank. [1:26] Because reviewing the top 10 search results for a few thousands of keywords will take you ages. [1:32] And to make a final decision on a keyword, you should always review the top ranking pages. [1:37] There's no way around it. [1:39] Please also keep in mind that our Keyword Difficulty score is not linear. [1:43] Keyword Diffculty 10 means you'll need backlinks from approximately 10 websites in order to rank [1:48] on the front page of Google. [1:49] While KD 70 means that you'll need links from 202 websites. [1:54] And KD 90 means that you'll need links from 756 websites. [1:59] It's up to you to decide which score is easy and which is difficult. [2:03] But our customers kept asking us this question, so we had to define four ranges to make it a bit [2:09] easier for them. [2:10] So KD below 10 is considered easy, because almost anyone can get links from up to 10 websites. [2:16] From 10 to 30 we have medium difficulty, because getting up to 36 websites link to you [2:21] is quite a challenge [2:22] Anything above 30 we consider hard, for obvious reasons. [2:26] And anything above 70 is super-hard [2:29] because only a few websites are able to generate that many backlinks to their pages. [2:34] So how many backlinks do you think you can get with your own blog? [2:37] We have a report in Ahrefs' Site Explorer tool that may help you to figure this out. [2:41] Let me plug the URL of Ahrefs' blog and go to a report called Best by links. [2:46] Here I can see our best performing articles, by the number of websites linking to them. [2:50] And it looks like our best articles have from a 100 and up to 350 referring domains. [2:56] Which, according to our Keyword Difficulty scale, means that we can target keywords with [3:00] Keyword difficulty up to 80. [3:02] And anything above that would be quite challenging for us. [3:05] So pause this video and plug your own blog into Ahrefs' Site Explorer to see how many [3:10] backlinks your best articles have. [3:11] And by the way, you might be wondering where we get these numbers of backlinks and if you [3:15] can trust this data. [3:17] I'm glad you asked, because it is our favourite thing to brag about. [3:21] Ahrefs' bots have to crawl the entire internet to collect this information. [3:26] Which is pretty hard to do to be honest. [3:28] As of today, we crawl 4.1 million pages every minute. [3:33] And according to a third-party study, Ahrefs bot is the second most active after Google. [3:38] In other words, you can trust our backlink data. [3:42] And that wraps up lesson #3. [3:44] I hope you've learned a lot about analyzing keywords for traffic potential and ranking [3:49] difficulty, so it's about time I show you four sources of content ideas that will help you [3:54] fill your content calendar for a full year ahead. [3:58] Sounds good? [3:59] Then I'll see you in lesson #4.
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