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Mike Dee.pptx

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Source PPTX: PPT/2025 Shenzhen SEO Conference Speaker Slides/Mike-Dee.pptx

===== Slide 1 =====
How I Use YouTube to Sell Chinese
Products to a Western Market
($20,000+ Goods Sold Per Video)

===== Slide 2 =====
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===== Slide 5 =====
Chinese Product
Western Audience

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===== Slide 9 =====
$67,000 of Products Sold in One Video…

===== Slide 10 =====
Elitewheels
Triathlon Mike

===== Slide 11 =====
There are 2 things
that every successful YouTube channel does…

===== Slide 12 =====
Who am I?
1.
CEO of
Playstack
2.
1,000,000+
subscribers
on YouTube
3.
Work with
industry leaders
like Notion and Miro
4.
Helped grow
100's of 7+ figure
YouTube channels

===== Slide 13 =====
Views
Revenue

===== Slide 14 =====
Optimise videos
for the algorithm
Find the gaps
in the market

===== Slide 15 =====
Optimise videos
for the algorithm
Find the gaps
in the market

===== Slide 16 =====
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===== Slide 17 =====
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===== Slide 18 =====
Rank other channels from most popular

===== Slide 19 =====
Use 1of10.com to find break out videos

===== Slide 20 =====
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===== Slide 21 =====
Find channels that have
recently
grown very
big
, very
quickly
13.9k
subscribers
9 month old channel

===== Slide 22 =====
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===== Slide 23 =====
How many of you already have a YouTube channel for your business?

===== Slide 24 =====
Optimise videos
for the algorithm
Find the gaps
in the market

===== Slide 25 =====
✅ Content
✅ Title
✅ Thumbnail
✅ Hook and Intro
✅ Outro
✅ Video Structure
✅ Video Editing
✅ Description

✅ Studio/Background
✅ Video Quality
✅ Video Tags
✅ End Cards
✅ Chapters
✅ Shorts
✅ Cover Banner

✅ Profile Picture
✅ About Section
✅ Channel Keywords
✅ Playlists
✅ Homepage Layout
Video
Optimization
Channel
Optimization

===== Slide 26 =====
✅ Content
✅ Title
✅ Thumbnail
✅ Hook and Intro
✅ Outro
✅ Video Structure
✅ Video Editing
✅ Description

✅ Studio/Background
✅ Video Quality
✅ Video Tags
✅ End Cards
✅ Chapters
✅ Shorts
✅ Cover Banner

✅ Profile Picture
✅ About Section
✅ Channel Keywords
✅ Playlists
✅ Homepage Layout
Video
Optimization
Channel
Optimization

===== Slide 27 =====
Content
“You can pull
triple the views
with half the work if you just have
better ideas
”

-
Mr
Beast

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===== Slide 30 =====
1. How to Earn $10,000/month
2. Do THIS to Earn $10,000/month                                                        	adds actionable steps
3. Do THIS to Earn $10,000/month in 2024                                            	adds timeframe
4. Do THIS to Earn $10,000/month FAST                                                	adds urgency
5. Do THIS to Earn $10,000/month FAST (in 4 simple steps)                  	adds actionable steps
6. Do THIS to Earn $10,000/month: The SMMA Framework                  	adds credibility
7. Do THIS to Earn $10,000/month (the easy way)                                  	adds actionable steps
8. How I Made $10,000/month                                                              	adds credibility
9. How I Made $10,000/month in 3 months                                           	adds credibility + timeframe
10. How I Made $10,000/month in 3 months (THIS is what happened!) adds credibility + timeframe + curiosity

===== Slide 31 =====
Thumbnails
Draft 1
Draft 2
Final

===== Slide 32 =====
Hook and Intro
1.
Deliver on the
promise
2.
Only share
necessary
context
3.
Create
curiosity

===== Slide 33 =====
The Art of Open Loops
An open loop is where you open a story in your video,
but you don't immediately close it
with a satisfactory ending.
Example:
"The single most important part of a YouTube script is the open loop…but I'll talk more about that later on in the video."

===== Slide 34 =====
There are 2 things
that every successful YouTube channel does…

===== Slide 35 =====
This MrBeast video has
13 open loops
in an
18 minute video

===== Slide 36 =====
Open loop #1
:
“This is 100% real, and I’ll be honest, I severly underestimated how hard this was going to be.”
Open loop #2
:
“Which probably means I’m going to run out of food way before the 7 day mark.”

===== Slide 37 =====
✅ Content
✅ Title
✅ Thumbnail
✅ Hook and Intro
✅ Outro
✅ Video Structure
✅ Video Editing
✅ Description

✅ Studio/Background
✅ Video Quality
✅ Video Tags
✅ End Cards
✅ Chapters
✅ Shorts
✅ Cover Banner

✅ Profile Picture
✅ About Section
✅ Channel Keywords
✅ Playlists
✅ Homepage Layout
Video
Optimization
Channel
Optimization

===== Slide 38 =====
1
Visit us at playstack.co
Any Questions?
@MikeDeeOfficial
[email protected]

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===== Slide 42 =====
❌ Organic SEO is getting
more
competitive
❌
Paid search is getting
more
competitive
❌
Cold email is getting
more
competitive
❌
Podcasting is getting
more
competitive
❌ TikTok is getting
more
competitive
In 2025, we're seeing an influx of businesses move to YouTube because…

===== Slide 43 =====
But YouTube is getting
easier
for
small channels in 2025

===== Speaker Notes =====

--- Notes Slide 1 ---
1

--- Notes Slide 2 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
10

--- Notes Slide 3 ---
11

--- Notes Slide 4 ---
12

--- Notes Slide 5 ---
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--- Notes Slide 6 ---
14

--- Notes Slide 7 ---
15

--- Notes Slide 8 ---
16

--- Notes Slide 9 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
17

--- Notes Slide 10 ---
18

--- Notes Slide 11 ---
19

--- Notes Slide 12 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
2

--- Notes Slide 13 ---
20

--- Notes Slide 14 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
21

--- Notes Slide 15 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
22

--- Notes Slide 16 ---
- This channel went from 1200 views to 13,000 views per video - and they maintained that level of growth.
23

--- Notes Slide 17 ---
- This channel went from 1200 views to 13,000 views per video - and they maintained that level of growth.
24

--- Notes Slide 18 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
25

--- Notes Slide 19 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
26

--- Notes Slide 20 ---
- This means NOT starting a personal finance YouTube channel - for example. It’s a notoriously saturated market. I’ve seen dozens of small personal finance YouTube channels with phenomenal content – they’re doing everything right – but their channels are just not growing because supply far outweighs demand.

- A more efficient way would be to combine two niches to find a gap in the market which we’ll go into more detail very shortly.

- Or if you're lucky enough to have a 6 pack, the overall score is Excellent 88/100 - probably because the barriers to entry are a lot higher. You actually need a 6 pack to make that video.
27

--- Notes Slide 21 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
28

--- Notes Slide 22 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
29

--- Notes Slide 23 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
3

--- Notes Slide 24 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
30

--- Notes Slide 25 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
31

--- Notes Slide 26 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
32

--- Notes Slide 27 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
33

--- Notes Slide 28 ---
- Here's a screenshot of 15 of my videos on my YouTube homepage
34

--- Notes Slide 29 ---
- THIS is how many times I mention the words "I", "my", "myself"
35

--- Notes Slide 30 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
36

--- Notes Slide 31 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
37

--- Notes Slide 32 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
38

--- Notes Slide 33 ---
- Main courses - $179 and $500, not exactly high ticket but it makes a solid passive 7 figure revenue.
39

--- Notes Slide 34 ---
4

--- Notes Slide 35 ---
- Main courses - $179 and $500, not exactly high ticket but it makes a solid passive 7 figure revenue.
40

--- Notes Slide 36 ---
- Main courses - $179 and $500, not exactly high ticket but it makes a solid passive 7 figure revenue.
41

--- Notes Slide 37 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
42

--- Notes Slide 38 ---
- Any questions about
- YouTube growth
- Personal branding
- SEO on YouTube
43

--- Notes Slide 39 ---
5

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6

--- Notes Slide 41 ---
7

--- Notes Slide 42 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
8

--- Notes Slide 43 ---
- I'm the co-founder and CEO of Playstack and my own personal brand Mike Dee
9

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