4 guest blogging hacks for maximum results 94 with timestamps YoutubeScribe.com

[0:00] Part #4. Simple guest blogging "hacks"
for better results in less time
[0:04] Here at Ahrefs our content marketing team
has published a rather solid number of guest
[0:08] articles in the last few years.
[0:10] And we have discovered a few simple "hacks"
that I'll be glad to share with you.
[0:14] Some of them might seem obvious, but I
still think that they deserve a mention.
[0:18] Hack #1. Pitch more blogs than you can handle.
[0:21] Negotiations take time.
[0:23] Blog owners might not reply to your emails
for days, or even weeks.
[0:27] You shouldn't worry about this but you
should factor that in.
[0:31] Your guest blogging should not suffer from
these long wait times.
[0:34] And hence the first hack: send more
guest post pitches than you can handle.
[0:38] There's a great book, called "Oversubscribed"
by Daniel Priestley.
[0:42] It teaches you that It's always good to have
more demand than supply.
[0:45] Imagine dozens of bloggers queueing to get
a guest article from you.
[0:49] This way you actually get to pick and choose
which blogs you want to write for and which
[0:53] ones can wait.
[0:54] So come up with two or three awesome article
ideas and pitch them to 10-15 blogs.
[0:59] Just don't send all your pitches in one day.
[1:01] Send the first few and give them a few days to respond.
[1:04] Then send the next batch.
[1:06] This way, if one blogger is slow to respond,
just reply them with something like
[1:10] "Sorry, you weren't responding for a few days,
so this article idea was taken by another blog.
[1:15] But don't worry, I'm sure I'll be able to suggest
something else for you that would be just as good.
[1:20] I'll be in touch with more article ideas shortly."
[1:22] This is how you create a queue of bloggers
waiting for your guest articles.
[1:26] Hack #2. Link to multiple articles from your guest post.
[1:29] This sounds like a no-brainer, but many people
simply forget that they can do that.
[1:33] And no, I'm not talking about filling your
guest article with links to your own stuff
[1:38] top to bottom.
[1:39] Make it relevant and make it natural.
[1:41] If the link doesn't quite belong there - don't
try to squeeze it in.
[1:44] These days most bloggers are very sensitive
to any self-promotional links, so quite often
[1:49] they will only allow a single link to the homepage
of your website coming from your author bio.
[1:54] So if you send them an article full of links
to your website - this might get them pissed
[1:59] and they won't publish anything at all.
[2:01] From my experience, you shouldn't put more than
two self promotional links in your guest article.
[2:05] But that largely depends on the blog owner.
[2:08] Hack #3. Link to other guest posts of yours.
[2:11] This is a nice loophole for when the blog
owner is hyper-sensitive to having you link
[2:15] to your own website.
[2:16] Linking to your other guest articles is good
for two reasons:
[2:20] Reason #1: According to Google's PageRank
formula, by linking to a page that links to
[2:24] your website you're increasing the power of that link.
[2:27] Reason #2: You can reach out to this other
blog owner and let them know you just landed
[2:31] them a quality backlink.
[2:33] They will be super happy about this and they
might return this favor sometime in future.
[2:37] This is a simple but very powerful hack.
[2:40] Make sure you put it to action.
[2:41] And finally...
[2:42] Hack #4. Write guest articles for blogs
that have never linked to you before.
[2:47] It is a well known fact that the number of
unique domains that link to a page correlates
[2:51] well with the ranking position of that page in Google.
[2:54] Correlation is not causation but the experience
of many thousands of SEO professionals confirms
[3:00] that the more unique websites you have linking
to your page - the higher it usually ranks in Google.
[3:05] So when building links via guest blogging
it's in your best interest to pitch blogs that
[3:09] have never linked to your website before.
[3:11] In Ahrefs' Content Explorer we have a cool
feature just for that.
[3:14] Remember we had a list of 5,000 potential guest
blogging targets?
[3:18] Well, we can click a button called Highlight
unlinked domains and see which of these websites
[3:23] have never linked to our own website.
[3:25] Then we can go ahead and export them using
the Export only highlighted checkbox.
[3:29] As easy as that!
[3:30] And if you're looking at a random blog and you
want to know if they have linked to you before,
[3:34] just go to the Referring Domains report for your
own website and search for that domain there.
[3:39] That's it!
[3:39] But how strict should you be about this rule?
[3:41] Should you say "no" to every blog owner who
gives you the opportunity to write another
[3:45] guest post for them?
[3:46] Well, as we just discussed, Google's PageRank
formula counts backlinks between pages,
[3:51] not websites.
[3:52] But clearly every subsequent link from the
same website will have less value.
[3:56] Otherwise it would be too easy to manipulate
Google by creating just one website with a million
[4:01] pages that link to you.
[4:02] So here's what I think.
[4:03] You should only write a second or third
guest article if it's a really good blog.
[4:08] Or if you don't have any better guest post
opportunities at the moment
[4:11] but have a few finished articles that
you need to publish somewhere.
[4:14] And that was my final guest blogging tip.
[4:16] We have one last link building strategy left to discuss.
[4:19] That is outreach, and I'm going to share everything
I know about it in the last lesson of this course.
[4:24] Sounds good? Then I'll see you there!

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