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the-seo-strategy-to-break-into-competitive-niches-with-timestamps-YoutubeScribe.com.txt
the seo strategy to break into competitive niches with timestamps YoutubeScribe.com
本地来源:Knowledge/World/人物/seo方法论/youtube-seo-scripts/ahrefs-scripts/the-seo-strategy-to-break-into-competitive-niches-with-timestamps-YoutubeScribe.com.txt
[0:00] These websites have had massive growth in SEO traffic in some of the world's most [0:04] competitive online niches. [0:06] The best part? [0:07] They all use the exact same SEO strategy. [0:11] The strategy goes something like this: find low competition keywords with business potential, [0:16] rank for these topics which will build both your website's authority and bankroll, use that authority [0:21] and bankroll to progressively go after more competitive keywords, and rinse and repeat [0:26] until your site is so authoritative that it can rank for basically anything. [0:31] And then all you have to do is kick back, look up into the sky and enjoy the fruits [0:37] of your labor. [0:39] Now, while this may sound like pure bliss, the biggest obstacle is at the beginning: [0:44] finding low competition keywords with high business potential. [0:47] But the solution to this problem is in this box. [0:53] Now, we have four items here: we have a notebook, a bag of seeds, cool, a classic game of connect four, [1:02] and this toy rabbit. [1:04] All of these items play a significant role in the process I'm about to share with you. [1:09] And while they hold little utility on their own, when you combine them together, like you'd [1:13] do with ingredients for a recipe, the end result is a golden keyword research strategy that can [1:19] help you find low and sometimes even no competition with business potential. [1:25] And I'll prove to you this works as we head on over to the wheel of impossible niches. [1:30] This wheel contains some of the most competitive online niches on the planet. [1:34] It's got everything from gambling to insurance to web hosting, and the list goes on. [1:39] Let's give this a spin and whatever niche it lands on is the niche that we're going to use [1:43] to find low competition topics with business potential. [1:51] And there you have it, folks. [1:52] Credit cards and personal finance it is. [1:54] Back to the box. [1:55] Now, the first item I want to talk to you about is this notebook. [2:00] This book right here is special. [2:02] It holds the secrets to everything that happens at Ahrefs. [2:05] It shows our product roadmap, the technical details that make our crawler the most active [2:10] in all of SEO land, and it even holds the secrets of what gives us an edge over our competitors. [2:16] This book is laser-focused on our product and business. [2:20] And if you want to experience the goodness of this golden keyword research strategy, [2:24] then your keyword selection strategy should be no different – laser-focused around your [2:30] product and business. [2:32] Now, let's put the notebook to the side and talk about this strange one right here. [2:36] A bag of seeds. [2:38] So it looks like this bag is full of pumpkin and sunflower seeds. [2:43] Both are edible. [2:47] Both are delicious. [2:50] But both are pretty ordinary. [2:52] Now, if you dig into this bag, you're going to find this. [2:57] These are hemp seeds. [2:59] Not everyone has tried them. [3:00] They don't look as appetizing, they don't taste as appetizing, but they're more nutrient dense, [3:08] they contain omega 6 fatty acid, and provide tons of other health benefits that pumpkin [3:14] and sunflower seeds unfortunately don't provide. [3:19] Hemp seeds are unique and for some, are the key to a healthy diet. [3:24] And in the same way, using unique seeds in your keyword research will be the key to [3:29] penetrate SERPs in competitive niches. [3:32] These are what will help you find low competition topics with business potential. [3:37] For example, if I gave you five seconds to think about seed keywords for our credit card [3:42] and personal finance niche, chances are, you and I will come back with the same [3:48] two seed keywords. [3:50] We'd search them in a keyword research tool like Ahrefs' Keywords Explorer, go to a Keyword [3:54] ideas report, and set some keyword difficulty filters, only to realize that most keywords are [4:01] branded queries where our site probably wouldn't be able to rank. [4:05] And even if we did rank, we wouldn't be able to extract any value from these "login"-type [4:10] queries because you can't help people login to their credit card account. [4:15] The reason why there are barely any good low competition keywords here is because your [4:19] competitors all did keyword research with the exact same seed keywords. [4:24] They went after the low competition keywords and those are now mid- to high- competition keywords. [4:30] Now, if you do this exact same process but use unique seed keywords instead, then you [4:35] end up with very different results. [4:37] And the fastest way to find unique seeds is to use ChatGPT. [4:41] So I'll type: "give me 20 words or phrases related to credit cards." [4:45] And in a second or two, you have a whole bunch of potentially unique seeds. [4:50] Ask for more… and there you have it. [4:52] Now, if you clean up some of these seeds, take them to a keyword research tool like [4:56] Ahrefs Keywords Explorer, then go to a Keyword ideas report and set the exact same filters as we [5:01] did before, we actually have some good content ideas, like "650 credit score," "cash advances at [5:08] capital one," "cash advance apps that don't use plaid," "how much of a home loan you can get [5:13] with a 650 credit score," and there's actually so many good topics here if you take 15 minutes [5:19] to sift through the results. [5:21] Now, whether these keywords have "high" business potential or not depends on what [5:24] you do as a business. [5:26] But in my opinion, these topics seem pretty versatile for affiliates, credit card companies, [5:32] mortgage companies and even general info sites. [5:34] Alright, so you have these low competition keywords with business potential thanks to [5:39] unique seeds and your trusty notebook ensures that you align these topics with your business [5:45] and product. [5:45] But stopping here would be a huge mistake because you'd be missing out on what this [5:51] can do for you. [5:52] While this might look like a classic game for children, Connect Four is a game all about [5:57] identifying and playing off of patterns. [6:00] And once you identify that pattern… [6:04] Beating the competition is quite easy. [6:06] Crushed! [6:09] So, looking back at our keyword ideas report of low competition credit card keywords, what [6:14] pattern do you see here? [6:16] That's right! [6:17] We have some very low competition keywords related to specific credit scores. [6:23] More specifically, these keywords end in a 0 or a 5. [6:27] And if we look at the top-ranking pages for one of these keywords, you'll see that the pages are [6:31] about whether that credit score is good or bad. [6:35] So, let's start a new search in Ahrefs' Keywords Explorer with just the seeds, "credit score" [6:40] and "credit scores." [6:42] Then let's go back to the Matching Terms report. [6:45] Now, to find specific credit score keywords with a 0 or 5 at the end, we can use the Include filter. [6:51] And all I'll do is add "*0 , *5." [6:55] And what the asterisk will do is act as a wild card. [6:59] So let's hit the Any word tab and apply the filter. [7:02] Finally, I'll set a keyword difficulty score with a low maximum number and hit the Show result button. [7:08] And now we have over 1,500 low competition keywords with a cumulative search volume of [7:13] around 200,000 searches in just the US alone in one of the most competitive niches [7:19] in the online and offline world. [7:21] But we're not done yet. [7:22] In fact, we've only begun our work here because it would be a shame not to put Sam to work. [7:29] Not me – this one. [7:31] Meet Sam. [7:32] She loves organic carrots from the grocery store. [7:35] And she loves long walks in the woods. [7:38] But there's nothing she enjoys more than to burrow into a hole to see where it leads. [7:43] We need to let our curiosity lead us down these rabbit holes because your competitors [7:47] that have experienced the sweet, sweet nectar of low hanging keyword research driven fruit [7:53] have probably gone all in and found a whole bunch of low competition keywords that are [7:59] driving business value for them. [8:01] So, all you have to do to uncover these untapped topics is find who those competitors are and [8:08] follow the rabbit hole. [8:09] Here's how it's done. [8:10] First, you're going to need a list of low competition topics. [8:13] I made a list of a hundred or so keywords based on the exact reports I showed you before. [8:18] Next, you'll want to paste that list of keywords into Ahrefs' Keywords Explorer and run a new search. [8:23] Then, I'll go to the Traffic Share by Domains report which is going to show us the websites [8:27] that get the most search traffic based on these low competition keywords – meaning, [8:32] websites that have already done this research and executed on their rankings. [8:36] Now, because there's going to be a mix of high and low authority sites, we'll need to [8:40] export the list and take it into a tool like Ahrefs' Batch Analysis which will show us the SEO [8:46] metrics for up to 200 sites at a time. [8:49] The last thing I'm going to do is sort the data in ascending order by Domain Rating, [8:53] which is a score that represents a website's authority. [8:56] And now all you need to do is this. [8:59] Look at the DR column along with the Traffic column. [9:02] If you notice a low authority website that gets a decent amount of search traffic like these ones, [9:07] then fixate your eyes to the domain name. [9:10] If the domain name looks like a relevant niche site to yours, then it's time to follow the rabbit hole. [9:15] For example, "cain mortgage team" obviously looks like a site about mortgages. [9:20] Click it – and yes, it is. [9:22] Mortgages are another insanely competitive niche. [9:25] And if your site happens to be about personal finance, then this looks like a rabbit hole [9:29] worth following. [9:31] So, I'll take that mortgage site's domain and paste it into Ahrefs' Site Explorer, then go to [9:35] the Top Pages report to see the pages that send them the most search traffic. [9:39] And I'm pretty sure that we've just uncovered some more low competition topics like "how [9:43] much house can i afford with a 60k salary" or "protected interest rates in 5 years." [9:49] Sift through all the topics and add any worthy ones to your keyword list. [9:53] And when you're done, go back to Batch Analysis, choose your next competitor [9:58] and do the exact same thing. [9:59] And if you run out of competitors, go back a step and play a game of connect four. [10:05] Look for patterns in your competitor's keyword rankings. [10:07] For example, this topic of "how much house can I afford" also has a specific number there. [10:12] So let's go back to Keywords Explorer and search for "how much house can I afford." [10:17] Hit the Matching terms report and let's set those same filters that we did in the beginning. [10:21] And we now have even more low competition topics that are built around a pattern. [10:25] Now, follow those rabbit holes and in the end, you end up with a golden keyword research [10:31] strategy that can help kickstart your growth in even the most competitive niches. [10:36] Then you need to go and create content that's actually going to rank in Google for these keywords. [10:40] And this will again, build your bankroll and help you earn backlinks to your content building your [10:46] site's authority. [10:47] Then rinse and repeat, rinse and repeat. [10:50] And when that day comes where you get to enjoy the fruits of your labor, [10:55] remember the guy on the grass.
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